The year of 1985 was the year the sneaker industry would be changed forever. Jordan I designed by Peter Moore gained so much popularity and swamped shoe closets across the globe. I find it funny though that they would fine MJ 5000 dollars every time he would wear them to the game because it was against a uniform regulation. MJ did not care about that, he still wore those shoes faithfully. I mean they were his shoes, he had to show love to himself. I know if I had my own pair of shoes i’d probably wear them to bed. Anyways this shoe is essential to sneaker culture and true sneakerheads.

Here’s a video of the commercial aired in 1985